Recent Posts
Uncovering hidden market potential: How digital brands are boosting operator revenues and market share
In the highly competitive telecom sector, differentiating offerings and capturing niche markets are crucial for growth. This article explores how operators leverage digital brands to stay ahead of commoditization and efficiently tap into underserved customer segments.
With Digital Business Platforms for digital brands, launching digital brands has never been faster or more scalable, enabling operators to offer personalised services and pricing that resonate with diverse consumer needs.
Discover how embracing digital brands can significantly improve operational efficiency and market reach.
How Digital Brands Win with Hyper-Personalization Strategies
Success in the digital era demands bold strategies and innovative approaches!
Join us for a deep-dive into the world of digital brands and learn more on how they empower CSPs to expand their value proposition and deliver laser-focused offers to customers.
Don’t miss our latest podcast with Sofiene Kamoun, VP Executive Innovation Advisor at Etiya, to uncover the strategies for successful diversification.
From Data to Decisions: How Digital Twin Technology Shapes Customer Experiences
Step into the world of Digital Twin and discover its transformative potential!
Embark on a fascinating journey with Fahri Kercek, Head of Product Strategy at Etiya. In this brand new podcast he’ll give you an excellent introduction to the topic from concept to practical implementations.
Learn all the essentials on how this new tool can be a game-changer and a differentiator for operators by helping them in creating unparalleled customer experiences.
AI-driven Strategies for Maximizing Customer Lifetime Value
Customer Lifecycle Value (CLV) is much more than a business metric. It’s a powerful catalyst for transformation in the telecom industry. With AI at the forefront, CLV is being utilized in innovative ways to enhance CRM and customer service, ultimately improving customer experiences and driving significant business growth.
Explore these insights in our latest e-book with The Fast Mode.
ODA Unboxed: Etiya uses ODA to make operators future-proof in a complex multivendor environment
“Open Digital Architecture makes us and our customers future-proof. Standardized foundations enable our digital BSS platform to be compliant and compatible in multivendor environments with less integration efforts and complexity.”
Check out this interview with Fahri Kercek, Head of Product Strategy at Etiya, and read about how Etiya’s commitment to industry standards brings various short- and long-term benefits to their customers.
Gamifying the customer journey: How advanced loyalty programs drive efficient retention strategies
A well-designed telco loyalty program not only rewards customer loyalty but also drives retention, reduces churn and increases lifetime value. With exclusive perks and personalized experiences, telcos can build stronger relationships with customers, transforming them into brand advocates.
Check out this interview with Ergün Mercan, Account Director of Etiya, who talks about how a versatile loyalty program can help in customer retention, and how it can offer differentiation and a competitive edge for a telco operator.
